Citelane
Free GEO audit

Is your site visible
in ChatGPT answers?

Your customers ask AI instead of searching. Enter your address to see your GEO score, which AI crawlers can read your site, and what to fix first.

Try:
  • Free
  • No signup
  • 30 seconds

We check access for these engines

ChatGPTPerplexityGeminiClaudeGoogle AI OverviewsCopilot
yoursite.comSample report
54GEO score
After fixes → 91
AI crawler access68%
Technical setup87%
Structured data20%
Content structure52%
Trust and freshness70%
Metadata and AI files80%

AI crawler access

OAI-SearchBotClaude-SearchBotPerplexityBotGooglebot

Top fixes

  • PerplexityBot blocked in robots.txt
  • No LocalBusiness schema
  • No headings that answer questions

Search has changed. The numbers show it.

800M

weekly ChatGPT users

OpenAI, Oct 2025

2B+

monthly users who see Google AI Overviews

Google, Jul 2025

8%

click rate on results when an AI summary appears, vs 15% without

Pew Research, 2025

40%

top visibility gain in AI answers from GEO methods

Princeton & IIT Delhi, KDD 2024

What is GEO?

Optimization for answer engines, not just search engines

GEO (Generative Engine Optimization) is the work of making your site easy for AI engines such as ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews to find, understand correctly and cite as a source in their answers.

SEO gets you into a list of ten blue links. GEO gets you into the single answer the user reads. A brand that isn't named in the answer doesn't exist for that customer.

How GEO differs from SEO

SEOGEO
GoalRank high in resultsBe named and cited in the AI answer
Unit of competitionKeywordQuestion and prompt
WinA clickA mention, citation or recommendation
Key signalsBacklinks, keywordsCrawler access, schema, clear answers, statistics and sources
Writing styleKeyword densityQuotable, verifiable sentences

They aren't rivals: solid technical SEO is the foundation of GEO. But keyword stuffing lowered visibility in AI answers by 9%.

Same question, two sites

A site with strong GEO makes it into the answer. A weak one is never mentioned.

Can you recommend a trusted dental clinic for implants in Brooklyn?

AIStrong GEO

One of the most recommended clinics for implants in Brooklyn is your clinic. It has a 4.8 rating from 1,200 Google reviews, explains its three-stage implant process and publishes its price range on its site.1

1 yoursite.com2 Google Maps
  • ChatGPT, Claude and Perplexity crawlers allowed
  • LocalBusiness and FAQ schema
  • First paragraph answers the question
  • Ratings, prices and durations in writing
  • Updated this month
AIWeak GEO

Frequently recommended options for implants in Brooklyn include Clinic A, Clinic B and Clinic C Dental Care. I'd suggest contacting them directly for prices and availability.

Your clinic isn't in the answer.

  • GPTBot and PerplexityBot blocked
  • Content loads only with JavaScript
  • No structured data
  • No numbers, prices or sources
  • Last updated two years ago

Benefits

What does a site with strong GEO gain?

Be where customers ask

Questions about services, products and prices now go into a chat box. If the answer names you, you're there at the moment of decision.

Higher-intent visitors

A visitor from AI search is worth 4.4 times a traditional organic visitor on average.

Semrush, 2025

Small sites can beat big ones

In the study, the site ranked fifth increased its visibility by 115% after citing sources. Structure wins, not budget.

GEO, KDD 2024

Insurance against lost clicks

When an AI Overview appears, the click rate of the top result drops by 34.5%. Sites outside the answer lose traffic.

Ahrefs, 2025

How it works

AI visibility in three steps

  1. 01

    Enter your address

    No signup. We scan your site the way AI crawlers see it, with 33 checks.

  2. 02

    See your score and fixes

    A 0-100 GEO score, crawler-by-crawler access and fixes ranked by impact.

  3. 03

    Let's raise it together

    If you like, we'll do the fixes: a plan, a quote and monthly visibility tracking.

What we check

Every weight is public. Nothing is a black box.

The score is the sum of 33 checks in 6 categories. If AI crawlers can't read the site at all, nothing else matters, so a blocked site can't score above 35.

25pts

AI crawler access

robots.txt rules for ChatGPT, Claude, Perplexity and Google, firewall blocks, noindex and nosnippet.

15pts

Technical setup

HTTPS, response time, content readable without JavaScript, sitemap, canonical and language tag.

20pts

Structured data

Organization, LocalBusiness, WebSite, Product, Article, FAQ and Breadcrumb schema.

25pts

Content structure

Content length, heading order, question headings, lists and tables, statistics and outside sources.

10pts

Trust and freshness

About and contact pages, contact details, social profiles and recent dates.

5pts

Metadata and AI files

Title and description, Open Graph, image alt text and llms.txt.

Let us fix it

The report is a start. Raising the score is the real work.

We apply the checklist for you and track the results in AI answers.

  • AI crawler access, robots.txt and firewall settings
  • Organization, LocalBusiness, Product and FAQ schema
  • Restructuring content into clear, quotable question-and-answer form
  • FAQ, comparison and pricing pages
  • Technical fixes: speed, server-rendered content, sitemap, canonical
  • Monthly visibility report across ChatGPT, Perplexity and Gemini

Quote

Let's raise your results together

We'll review your report and send a fix plan and a quote tailored to your site. The intro call is free and non-binding.

  • Reply within one business day
  • A plan for your site
  • Free intro call

FAQ

Frequently asked questions

Is GEO replacing SEO?

No. GEO builds on SEO. Google AI Overviews and ChatGPT search still rely on classic indexes, so a site with weak technical SEO struggles to appear in answers too. GEO adds the layer that makes it easy for AI to read and quote your content.

How is the GEO score calculated?

We download your site the way AI crawlers see it and run 33 checks in 6 categories: crawler access, technical setup, structured data, content structure, trust signals and metadata. The weight of every check is listed on this page.

Can the scan harm my site?

No. We read your homepage, robots.txt, llms.txt and sitemap with a handful of requests. We never write anything or submit forms.

Do I need an llms.txt file?

Not yet. There's no evidence that major AI engines use it, so it's worth half a point. The real difference is in robots.txt, schema and content structure.

How soon will I see results?

Technical fixes like crawler access and schema take effect within days, once crawlers revisit. Content changes usually take 4-8 weeks to show up in answers.

Which sites is this for?

Any business whose customers decide by asking questions: clinics, agencies, e-commerce, SaaS, legal and consulting, travel. Local businesses tend to see the fastest effect.

Is your site visible in AI answers?

Your customers ask AI instead of searching. Enter your address to see your GEO score, which AI crawlers can read your site, and what to fix first.

Book a free intro call